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North American Hospitality Industry Boosts Sustainability Commitments with Green Key Global Initiative

The American Hotel & Lodging Association & Hotel Association of Canada join forces on Green Key Global, driving sustainability in US & Canadian hotels.

Emirates Takes Flight with Sustainable Fuel in Amsterdam

Emirates, a major Dubai-based airline, has begun utilizing sustainable aviation fuel (SAF) for flights departing from Amsterdam Schiphol Airport. This initiative marks a significant step towards reducing the environmental impact of air travel.

Ryanair buys 1,000 tons of SAF from Shell, enough to power over 200 flights

In an effort to demonstrate Ryanair’s continued commitment to achieve net zero by 2050, Europe’s busiest airline has announced the purchase of 1,000 tons of Sustainable Aviation Fuel (SAF) from Shell.

Source: Aerotime
China To Boost SAF Production Through New HEFA Facility

SINGAPORE—China’s Sinopec and France's TotalEnergies will jointly establish a sustainable aviation fuel (SAF) production site in China.

Source: Aviation week
One Million Passengers Choose Lufthansa Green Fares

The Lufthansa Group’s Green Fares initiative has reached a significant milestone: over one million passengers have opted for this sustainable fare option within its first year.

Air New Zealand Seeks Innovators In Global Search For Sustainable Aviation Fuel

Today, Air New Zealand has launched a global open invitation to innovators and startups to supply the airline with sustainable aviation fuel (SAF), which currently makes up less than 1% of the global jet fuel supply.

Source: Scoop
British Airways invests in sustainable ground equipment at Heathrow

UK flag carrier airline British Airways (BA) has begun a multi-million-pound overhaul of its ground equipment at London Heathrow Airport as it moves towards hybrid and electric alternatives.

Marriott recognised for sustainability efforts with Green Key certification for eight of its Dubai hotels

Marriott has been making impressive progress towards championing sustainability across its portfolio, and it has been rewarded for its efforts with Green Key certification being awarded to eight of its Dubai hotels.

Heathrow and Heston Blumenthal’s Perfectionists’ Café, has launched an innovative breakfast named “The Fly Up”

Heathrow Fly Up initiative, developed alongside chef Heston Blumenthal, seeks to shed light on Sustainable Aviation Fuel due to low awareness levels among travellers—only 14 per cent are familiar with it—despite its pivotal role in mitigating the aviation sector’s carbon emissions.